You now know your story; you’ve created a script and sketched a storyboard to guide you. You can now finally animate your video. If you have the resources to set up an in-house team to animate your animation brand videos, you can go through this entire process with them. The advantage here is that your team is steeped in your company culture and more than likely knows how to infuse this in your sales animation pieces.
On the other hand, if you have limited resources and can’t have an entire animation department within your marketing division, you can engage the services of an outfit that offers corporate video animation and production. Animation studios are well-equipped to handle your project and bring it to life. You can collaborate with their personnel to dream up a concept and the overall look of the resultant animation marketing video.
Alternatively, if your books of accounts dictate that you should tighten your belt, you can do the animation yourself. The internet is awash with apps and software tools that can help you to create digital marketing animation videos even when you’re overly experienced in that field.