Case Study
Training Video Series
Stronger crews.
Fewer assumptions.
A series of six 2D animated training videos for UBC Canada District. The videos help journeypersons and apprentices on construction sites build respect, trust and better teamwork.
Client
UBC Canada District
Style
2D Animation
Runtime
6 videos
01
The Challenge
UBC Canada District needed training on topics like bias, stereotypes, feedback, learning styles and skill transfer. The audience works on construction sites, not in classrooms. Each video had to feel real to a crew, stay practical and avoid sounding like a lecture.
02
Our Solution
We created a recurring cast of workers, from apprentices to supervisors, on a familiar jobsite. Each video turns one topic into short scenes: a barrier rising between coworkers, plus and minus signs over workers’ heads, or a supervisor showing an apprentice a new tool. Every video ends with simple steps crews can use the next day.
the series in eight beats
On the jobsite
Each video tackles one topic with the same cast. Here are moments from across the series.
Teamwork
Crews with different ages and backgrounds.
Invisible barriers
How stereotypes get in the way.
Plus and minus
Positive and negative assumptions.
Bias on site
Quick judgments about coworkers.
Feedback
Giving feedback that helps people grow.
Learning styles
People learn in different ways.
Skill transfer
Passing skills from journeyperson to apprentice.
Inclusive training
Design for trainers.
pencil first, color second
Video concept & storyboards
We storyboarded each video scene by scene before animation began. Below are the opening scenes of the Stereotypes video. Pick a panel to see the sketch, the final frame and the script behind it.
"When the cow first swallows her food, it goes into the rumen. The food here is only half-chewed, and it gets mixed with lots of digestive juices and friendly bacteria."
Food spins inside the rumen, mixing with juices and little bacteria characters.
the finished look
Design & illustrations
Hard hats, safety vests and a diverse crew. The same characters appear across the series so viewers get to know them.
The final video
2D Animation · UBC Canada District
your turn
Need training your crew will actually watch?
We turn workplace training into short, relatable videos.
Request A Quote / Consultation
Every project is unique, so we’ll discuss your goals and provide a transparent customized quotation for your review before production begins.