Two 10-second 3D animated ads for AmaiCare Pharmacy Clinic, promoting its flu shot clinic in Sun Rivers, Kamloops.
Client
AmaiCare Pharmacy Clinic
Style
3D Animation
Runtime
2 × 0:10
Get your flu shot today
01
The Challenge
AmaiCare Pharmacy Clinic wanted short ads to promote flu shots. Each spot had 10 seconds to show why the shot matters and tell people where to get it.
02
Our Solution
We made two ads with the same simple story. A character is stuck at home with the flu. Then we cut to them healthy and back doing what they love. One plays golf. The other works out at the gym. Each ad ends on the same card: get your flu shot today, with the clinic phone number and address.
two ads, one story
Sick, then back to life
Both ads follow the same arc. Here is how each one plays out, frame by frame.
1
Ad 1: Sick in bed
The flu keeps him under the covers.
2
Ad 1: Back on his feet
Healthy and ready to play.
3
Ad 1: On the course
Back to the game he loves.
4
Ad 1: The offer
Get your flu shot today.
5
Ad 2: Stuck on the couch
The flu keeps her at home.
6
Ad 2: Feeling great
Healthy and smiling again.
7
Ad 2: At the gym
Back to her routine.
8
Ad 2: The offer
Walk-ins welcome at AmaiCare.
pencil first, color second
Video concept & storyboards
We storyboarded both ads panel by panel before animation began. Pick a panel to see the sketch, the final frame and what happens on screen.
SketchPanel 13Final frame8 of 12
Script
"When the cow first swallows her food, it goes into the rumen. The food here is only half-chewed, and it gets mixed with lots of digestive juices and friendly bacteria."
Action
Food spins inside the rumen, mixing with juices and little bacteria characters.
the finished look
Design & illustrations
Soft, stylized 3D characters, warm greens and AmaiCare orange. The look is friendly and easy to read in a few seconds.
Sick in bed
The sneeze
Healthy again
Lining up the shot
The swing
Ad 1 end card
Sick on the couch
The sneeze
Healthy again
Stretching
Heading out
Ad 2 end card
The final video
Ad 1: The Golfer
Ad 2: The Gym
3D Animation · AmaiCare Pharmacy Clinic flu shot ads