Case Study

Show Opening

Robot arms.
Strong coffee.

A 19-second animated show opening for Robot Breakfast. An office worker sprouts robot arms that take care of everything, right up to the morning coffee.

Client

Robot Breakfast

Style

2D Character Animation

Runtime

0:19

the show opening

01

The Challenge

Robot Breakfast needed an opening for its show. It had to set the tone in under 20 seconds, with no narration, and end on the show’s logo.

02

Our Solution

We told a tiny story with one character. A tired office worker grows four robot arms, and his shirt and tie turn casual. The arms type, game, lift weights and comb his hair. One pours coffee, he takes a sip, and the camera dives into the mug to reveal the logo. Bold yellows and quick cuts keep the energy high.

the opening in eight beats

From desk to mug

The whole opening runs 19 seconds. Here is how it plays out, frame by frame.

Robot Breakfast animation still
1

Just another day

A tired worker at his desk.

Robot Breakfast animation still
2

Robot arms

Four arms burst out to help.

Robot Breakfast animation still
3

Typing

Work gets done on its own.

Robot Breakfast animation still
4

Gaming

A little play on the side.

Robot Breakfast animation still
5

Lifting

A quick workout too.

Robot Breakfast animation still
6

Grooming

Even his hair gets combed.

Robot Breakfast animation still
7

Coffee time

One arm pours a fresh cup.

Robot Breakfast animation still
8

Robot Breakfast

The show logo lands.

pencil first, color second

Video concept & storyboards

We storyboarded the opening panel by panel before animation began. Each panel set up one action. Pick a panel to see the sketch, the final frame and the notes behind it.

Storyboard sketch, panel 13
SketchPanel 13
Final animated frame, panel 13
Final frame8 of 10
Script

"When the cow first swallows her food, it goes into the rumen. The food here is only half-chewed, and it gets mixed with lots of digestive juices and friendly bacteria."

Action

Food spins inside the rumen, mixing with juices and little bacteria characters.

the finished look

Design & illustrations

Bright yellows, playful robot arms and a cartoon lead. We designed the character first, then a style frame that set the look for every shot.

Robot Breakfast animation still
Character design
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Style frame
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At the desk
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The change begins
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Four robot arms
Robot Breakfast animation still
Game time
Robot Breakfast animation still
Workout
Robot Breakfast animation still
Morning comb
Robot Breakfast animation still
Fresh coffee
Robot Breakfast animation still
First sip
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Inside the mug
Robot Breakfast animation still
The Robot Breakfast mug

The final video

2D Animation · Robot Breakfast

your turn

Need an opening that sets the tone?

We make short intros that make people stay for the show.

Request A Quote / Consultation

Every project is unique, so we’ll discuss your goals and provide a transparent customized quotation for your review before production begins.