01
The Challenge
Abuzz serves students, alumni and school administrators in one app. The video had to explain the platform to schools, show features for students and staff, and tie it all to retention and student success.
02
Our Solution
We started with one dot that grows into a network, then into the Abuzz mark and a campus. Hexagons introduce Admit, Student and Alumni. Faces connect across a bright network, then the app screens, the admin dashboard and a phone alert show the product in action. Bold blues, yellows and teal keep the pace lively.
the story in eight beats
One community, one app
The script moves from why connection matters to how Abuzz delivers it. Here is how it plays out, frame by frame.
Connected students
Students thrive when they feel connected.
Built for schools
An engagement and retention platform.
Admit to alum
One community through every phase.
Stronger connections
Higher yield, retention and engagement.
Find each other
A searchable student directory.
Groups and events
Clubs, posts, chats and classifieds.
Admin dashboard
Content tools for staff.
Push alerts
News and emergencies, straight to phones.
pencil first, color second
Video concept & storyboards
We storyboarded the script panel by panel before animation began. Each panel paired a line of narration with a clear action. Pick a panel to see the sketch, the final frame and the script behind it.
"When the cow first swallows her food, it goes into the rumen. The food here is only half-chewed, and it gets mixed with lots of digestive juices and friendly bacteria."
Food spins inside the rumen, mixing with juices and little bacteria characters.
the finished look
Design & illustrations
Simple shapes, a friendly cast of student avatars and clean app screens. The style grows from a single dot into a full campus network.
The final video
Motion Graphics · Abuzz
your turn
Need to explain a platform with many users?
We show every audience what is in it for them.
Request A Quote / Consultation
Every project is unique, so we’ll discuss your goals and provide a transparent customized quotation for your review before production begins.